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Friday, July 18, 2008

Ronaldinho lands in Milan - PR hype hits

Brazil star Ronaldinho has been unveiled to fans and the media at the San Siro stadium after completing his move from Barcelona to AC Milan.

The 28-year-old insisted he was fully fit despite concerns about his lifestyle and attitude in Spain.

"I have always lived a regular life and I will continue like that. I am in good physical condition" he said. "Every player dreams of playing for Milan. It is a special emotion and I hope to bring happiness to the fans."

Thousands of fans turned up at the stadium to welcome Ronaldinho to the club, with the San Siro nearly half full.

"I already feel at home here" he added - although unfortunately he was speaking in Portuguese and not Italian.

The fact that Barcelona sold the overweight Ronaldinho at a cut price fee, that Ronaldinho only wanted to move to a club that would let him play for Brazil in the Olympic football tournament, and that AC Milan are not in the Champions League this season were not discussed.

Milan need to reinvigorate the side with youth, energy and desire ... and instead they buy Ronaldinho?! Too old, too fat, and too jaded after a very successful career.

Can you see this all ending in tears in 12-18 months? Me too.

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